Ross Evertson
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On shipping lists.

Thursday, April 24th, 2008

Initially when I started at the paper I wanted to jump in and redesign the whole thing. I’d still like to, but in the time I’ve been there with the new editor (who started as the same time as I did) we have just been working on the back end…Capacity building, getting the schedule to a more reasonable place, trying to figure out how to be autonomous money wise…

Of all the collateral documents that were floating around, the one that should be the most useful and informative is the shipping list, and the one that we were using was neither. It was adopted from another publication at some point. Put together in Excel it was small and hard to read. The first month I was there the issue got rearranged and it took us 2 weeks to realize we were short two pages.

Old shipping list
I wanted to put something together that was more accessible, but would still retain all of the relevant information. I ended up making a more visual document, that illustrated spreads, basic layout, word count as well as communicating the names of the writers and artists for each article, and the due dates and acceptance of submissions.


You can see the grey blocks inside of each page which represents the space allocated for each article, and a slightly newer version also includes the word count for each space. Everybody working on the paper gets an updated copy weekly, and everyone has their own way of using the document. I need to keep track of the progress of layouts, and as I get things finished I get to cross spreads out with a sharpie so I have a very obvious read of what is done, and what needs attention. The editor uses it as a way to manage versions and locations throughout the editing process.

It hasn’t been as glamorous as redesigning the paper, but considering we are all dealing with this document all day everyday I wanted to make sure it was as pleasant and useful as possible.


Typesetting Bible

Wednesday, January 16th, 2008

I am not aware of the provenance of this fine image, but I can assure you that it does not lie with me.


Have it your way

Saturday, May 26th, 2007


Davin Risk on Gear

Sunday, April 22nd, 2007

Davin made these comps a few years ago, but I am pretty sure I was the inspiration. I think.


Degrees of Separation

Sunday, March 4th, 2007

My friend and former New Orleanian Samia Saleem has just released a book of post-Katrina postcards created by displaced NOLA designers. I interviewed her about the project for the next issue of MakingRoom, which will be online soon. You can read more about the project or buy the book now (with a custom slip cover+posters+buttons) at http://www.degreesnola.com/